People communicate with each other in various ways for a lot of reasons.
One of these reasons is when you need something from someone.
For people in business, this can either be in the form of products or services. You may be selling a product while the other party must find your product useful for their solution.
You may want to offer your services while the other party must be satisfied with the services you render according to his needs. In short, the way to get somebody or anybody to do what you want is to make them want to do it.
To get something you want through intimidation or aggression is to invite trouble.
Yes, it’s possible but not advisable to use forceful methods because the results are undesirable and at times disastrous.
To get what you want, give people what they want.
What do your customers want?
Solutions to their problems, security, peace of mind, something that relieves their pain, these are the basic needs of customers. There is also one important yet intangible thing everybody wants and that is appreciation. Being appreciated and complimented makes a person feel important. When you feel important, you feel needed and wanted, and this gives you a whole lot of reason for existence.
Just how do you give somebody the feeling of importance? Say it, act it; just give it freely, honestly, and wholeheartedly. As literal as it is, saying how appreciative you are for a favor received, makes the other person feel important. You may not be able to describe exactly in words the feeling of importance when you’re in the shoes of the recipient. But definitely, what you can not describe is real and priceless.
Pre-empt importance. Give some sort of sign to the other person that what you want from him, will make him feel important. Let’s take charity for example. A recipient wants or needs contributions from the giver. It can either be material or service contribution, or both. Even before the act itself, the giver somehow expects appreciation from the recipient and this will give him a boost of importance. Appreciation may not necessarily be in words. A smile will do sometimes, how many places to you visit where salespeople don’t even smile?
Somehow this causes magic or chemistry takes place. It’s a feeling both parties would enjoy happening many times over. We do not see enough of it.
Are you aware that the feeling of importance, brought about by compliments and appreciation, is good for your health, mentally and physically? Whether you are the giver or recipient, it is good for both.
Can you think of a better way to nourish other people’s feelings than to show your concern and appreciation? Well, you can show something better than appreciation, and that is – a truckload of appreciation.
You know what you and I and everybody else should be doing right now? We should go out there and show our feeling of appreciation to everything and everybody. Let’s go! This is more important again when you are making major sales.