I should have said….

Most sales people come out of a call and say to themselves “I should have said…….”

Well the reality is the real problem does not have anything to do with what you may have said or not said. The problem with nearly all sales people is they just do not listen. The secret to any sales success is being able to clearly understand your customer and be able to identify just what the consequences are to any problem they may have. With a little luck you may have a product or service that can solve that problem.

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