Tag Archives for " marketing-consultant "

Rethinking the Sales Force: Redefining Selling to Create and …

Rackham, author of Spin Selling , and De Vincentis, an independent sales and marketing consultant, use leading real-world examples such as Microsoft, IBM, and Charles Schwab to show how the commercial viability of assorted products and …

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Life Between Jobs » Solutions Wanted. Apply Inside.

If you’re looking for a great resource that gives some very practical advice about how to approach a job search with a solutions first orientation, I’d suggest checking out a copy of the book “ SPIN Selling ” by Neil Rackham. …

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SPIN Selling Questions Tool « Demand Metric Analyst Perspectives

Use this tool to create SPIN Selling probing questions: Situation; Problem; Implication; Need-payoff. spin-selling -questions-tool_0001.

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