Tag Archives for " use-sales "

My Views for the World…: SPIN Selling Model

SPIN Selling , a great model was the brainchild of Neil Rackham. SPIN Selling is based on extensive research by Rackham and his company, Huthwaite.

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"Pricing Isn't the Problem": Spin Selling on the Recession

“What’s the best strategy for selling in a recession?” The interview highlighted 3 courses of action: #1 Focus on high probability accounts rather than high activity.

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